WIN reached out to winemakers to find out more about how they’re finding and using wild yeast. By Kathleen Willcox For millennia, the process of alcoholic fermentation was shrouded in mystery. Fruit...
The deadline for compliance is fast approaching. Are you ready? By Jeff Siegel One of the biggest changes in the California wine industry since the end of Prohibition begins on Jan. 1, 2024, and...
Winemakers across Europe, particularly in regions bearing PDO (Protected Designation of Origin) and PGI (Protected Geographical Indication) designations, uphold stringent regulations to safeguard the authenticity...
Strategies to enhance user experience, personalization and loyalty for millennials and Gen Z consumers in wine e-commerce By Laurie Wachter Is “digital friction” in your team’s...
Your website design is a reflection of your business, and according to research by Stanford University, 75% of users judge a company’s credibility based on its website design. This means that having...
Wastewater systems are integral to proper winery management. Choosing one shouldn’t be so difficult, expensive and time-consuming. By Ashish Shah Let’s candidly acknowledge that at the...
Consider how an influencer will relate to your brand image and customers. By Melanie Young “Influencer” is a marketing term that’s recently exploded as fast and forcefully as the pop of a champagne...
Three industry experts discuss the effects of economic uncertainty at a pivotal point for the wine industry By Laurie Wachter As the American economy teeters on the edge of recession, the...
A legendary wine tasting experience discusses the merits of “natural wine.” By Randy Caparosso The Lodi-based Victor Book Club has been around for less than five years (and during the first two...
The company’s plan is to transform the supermarket private label bubbly business. By Jeff Siegel Rack & Riddle, the California custom sparkling wine house, garnered lots of attention last month when...
