Guests Invited to Explore the Region’s Best-Kept Secrets Through Curated Tastings and Local Discovery
May 19, 2025 (JOHNSON CITY, Texas) – Carter Creek Winery Resort & Spa, a family-owned destination in the heart of Texas Hill Country, will be featured in renowned long-time travel host Peter Greenberg’s upcoming PBS television special, “Hidden Gems of Texas Hill Country.”
The episode, airing the week of May 18, explores the rich history, natural beauty and pioneering spirit of the region. Among the highlights are the legacy of wine industry trailblazer Doc McPherson – father of Carter Creek’s master winemaker Jon McPherson – and the craft brewing expertise of Carter Creek’s head brewer Justin Zimmerman. The program takes viewers “beyond the glass” to showcase Texas Hill Country’s limestone caves, the first whiskey distillery in Texas, the story of Hye, Texas, and more.
“We are honored to be featured in Peter Greenberg’s Hidden Gems of Texas Hill Country on PBS,” said Jeff Carter, president of Carter Hospitality. “We can’t wait to welcome guests for the July 10 screening and will enjoy sharing the full Hill Country experience through our special stay package.”
To celebrate the premiere, Carter Creek will host a special screening event on Thursday, July 10, at 6:30 p.m., inviting guests to experience the segment and take part in a Q&A session with featured partners from the show. The evening will include a celebratory “mini festival” with beer, wine and bourbon tastings, live Hill Country music and additional experiences to be announced.
In conjunction with the broadcast, Carter Creek Winery has unveiled a limited-time Hidden Gems of Texas Hill Country Package designed for travelers inspired to explore the region’s best-kept secrets. Available through August 2025, the immersive package includes:
- Two nights in a private villa at Carter Creek Winery Resort & Spa
- Beer tastings for two at Old 290 Brewery, Carter Creek’s gastropub-style restaurant featuring house-made craft beers, award-winning wines and hearty, locally inspired cuisine
- Signature Bourbon Flights for two at Garrison Brothers Distillery, Texas’ first legal whiskey distillery and producer of acclaimed bourbons in Hye
- Wine tasting for two at Wildseed Farms Winery located in Fredericksburg and known for its wines made from Hill Country and High Plains grapes
Pricing for the two-night package starts at $401. Reservations can be made online.
About Carter Creek Winery Resort & Spa
Carter Creek Winery Resort & Spa is a luxury retreat in the heart of Texas Hill Country in Johnson City, Texas. Set amidst rolling hills and vineyards, it features 78 luxury villas, two tasting rooms, an outdoor pavilion hosting live music, Old 290 Brewery & Restaurant, a 24-hour fitness center, a spa, a heated seasonal outdoor pool and 16,000 square feet of flexible meeting and event space. It is an award-winning winery offering some of the region’s top varietals, and it’s the only winery in the region with an onsite microbrewery serving craft beer. More information is available at www.cartercreek.com, Facebook and Instagram.
About Carter Hospitality Group
Established in 2011, Carter Hospitality Group, LLC. is a family-owned hospitality company with four hotels and resorts as well as three wineries across the United States. Based in Orange County, California, the company manages and owns a portfolio of luxury properties including South Coast Winery Resort & Spa, Temecula, California; Carter Estate Winery and Resort, Temecula California; and Carter Creek Winery Resort & Spa, Texas Hill Country. Carter Hospitality Group additionally serves as the owner-franchisee for Red Lion Hotel Orlando Lake Buena Vista South, Orlando Florida. For more information, visit www.carterhospitality.com.
