Sokol Blosser Launches New Evolution Mobile Wine Bar
Dayton, Ore – May 15, 2025 – As part of its ongoing campaign to reach more wine drinkers in new places, Sokol Blosser, a family-owned legacy winery in Willamette Valley, is rolling out a custom-designed wine bar on wheels. The new Evolution Wine Bar will debut at the Portland Rose Festival on May 23 serving Evolution wines by-the-glass and signature frosés.
“In the face of so many headwinds in the wine industry, we’re ‘thinking outside the winery’ to meet wine drinkers where they are,” said Sokol Blosser President Alex Sokol Blosser. “We’re not waiting for people to come to us. Now that we’ve got wheels, we can introduce more people to our wines at events ranging from outdoor concerts to community festivals and more across the Portland area.”
Sokol Blosser’s Evolution Wine Bar is a retro-style trailer sporting a custom design that fits with the Evolution brand’s casual, fun, energetic vibe. The interior is outfitted with wine chillers, frosé machines and reusable keepsake cups. Evolution wines and exclusive frosé will average $10-$15 per glass, and bottles will be sold where and when permitted.
The first stop for the Evolution Wine Bar will be the Portland Rose Festival’s 10-day City Fair at Tom McCall Waterfront Park from May 23 – June 8. (Sokol Blosser is the exclusive wine partner of the 2025 Rose Festival.)
Follow the Evolution Pour Tour for More Dates
After the Rose Festival, the Evolution Wine Bar will head out on a “Summer Pour Tour,” pulling up at events like the Tigard Festival of Balloons (June 20-22), The Waterfront Blues Festival in Portland (July 4-5), Harefest (July 17-19) and the Beaverton Music Festival (Aug. 23). Follow @evolutionwine on Instagram to find out where else the Evolution Mobile Wine Bar will be parked and pouring.
The Evolution Wine Bar also can be booked for private events, from weddings to corporate events, and wine selections can be customized to include Sokol Blosser wines as well as Evolution wines.
“The Evolution Wine Bar brings this brand to life in an exciting, new way,” says Sarah Telfer, Director of Consumer Sales for Sokol Blosser. “Wine, music and community are the pillars of the Evolution brand, and we can’t wait to bring unforgettable wine experiences to wine drinkers where they are, with our new wine bar on wheels.”
For information on booking the Evolution Wine Bar for private events, please email events@sokolblosser.com.
About Sokol Blosser Winery
As one of the pioneering wineries of the Willamette Valley founded in 1971, Sokol Blosser has played a key role in developing and shaping the now-prominent Oregon wine industry. The winery remains family-owned and -operated, with the second generation now at the helm. Achieving B Corp certification in 2015, the winery crafts wines of world-class quality, produced in a sustainable manner, reflecting the distinctive flavors of the grapes, soil and climate. Sokol Blosser produces Pinot Noir, Pinot Gris, Chardonnay, Gamay, Riesling, Sauvignon Blanc, sparkling wines, and small quantities of single block Pinot Noir under its Sokol Blosser brand, and white and red blends, Pinot Noir, Chardonnay and Riesling under the Evolution label. Visit http://www.sokolblosser.com/ and follow @sokolblosser on Instagram and Facebook.
